What is Labrat Nation™️ ?

Labrat Nation , LLC is a creative force born in NYC—founded by the anonymous designer behind the streetwear brand NYCLABRATS. What started as a pandemic-era fashion movement has since evolved into a full-spectrum platform for underground music, art, and culture.

Led by the elusive Annonymouse, Labrat Nation champions unheard voices—curating events, pop-ups, and immersive experiences that uplift artists often overlooked due to limited resources. Behind the scenes, the team acts as an unofficial A&R and development crew, helping talent grow without the red tape.

From surprise industry guests to viral moments, Labrat Nation has built a reputation for connecting community with culture. Now an official LLC, the brand continues to expand nationwide—educating audiences on emerging tech like NFTs and crypto, while collaborating with creatives from Viceland, HBO, MTV, HOT 97, DEF JAM, and Netflix.

This isn’t just a brand—it’s a movement.  
We’re here to infect the nation with creativity, connection, and chaos (the good kind).  

LABRAT NATION , LLC. 

Underground by design. 

Universal by impact.